The Chartered Institute for Securities & Investment (CISI) launched its first ever global brand marketing campaign in March, with the aim of raising awareness of the CISI brand, membership and qualifications internationally.
The campaign came to Dublin in April with ‘We are your Competitive Edge’ posters at the Luas tram stops throughout the IFSC where firms such as Citi, JP Morgan, BNP Paribas and State Street all have offices and is now also where the Central Bank of Ireland are located.
See the original press release about the global campaign here.
CISI ‘We are your competitive edge’ posters at Connolly Station and Georges Dock.